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Small Business Website Design Behind the Scenes: We Apply Pressure

See the live website at: www.weapplypressureecs.com/
Things that were important to the customer?
- Easily work on cell phones
- Communicate the fact that they wash more than siding
- Customer need to request estimates
- Make the company look sizeable
- Easy for the business owner to edit
Web Design Challenges of This Project
- Finding the right pictures
- Showing everything the company does
- Designing the site to look attractive but not too flashy
- Write content that makes the service seem interesting
The Solution

- A 6 page website
- Responsive, mobile friendly design
- Created a custom image to show every area they clean (See image above)
- New written content for every page
- Social media integration
- Click to call function in header and footer Try it now
- Multiple Call To Action(CTA) buttons on every page
Here is How the Story Goes
In today's digital age, having a website is crucial for any business. Yet, there are still many small businesses that don't have an online presence. That was the case for a pressure washing company we worked with, We Apply Pressure Exterior Cleaning Services Washing Services. They had been in business for several years but never had a website. They contacted us and we gladly accepted the challenge of creating a website that would reflect their brand and services.
The owner was a down-to-earth person. He wanted his website to reflect his character. He requested a website that was not too lavish, yet still visually attractive.
As a web design company, we always start by listening to our clients and understanding their needs. We spent a considerable amount of time talking to the owner to understand his preferences, values, and goals. We then translated those ideas into a visual representation that captured the essence of his business.
Our team designed the website with a unique color scheme selected by the owner. The site was configured to be both visually appealing and functional. We strategically placed call-to-action buttons and price request forms to encourage website visitors to request information about their services. The website was designed to be user-friendly, and the navigation was simple and intuitive.
One of the critical aspects of designing a website is selecting the right images. We carefully selected images that best reflect the company's services but did not look out of place. The images we used conveyed a sense of cleanliness, professionalism, and attention to detail. They were also optimized to load quickly, which is essential for a good user experience.

The project took us four weeks to complete, and the owner was overjoyed by the results. He appreciated how we listened to his needs and translated them into a website that reflected his brand. He also loved how we designed the site to be easy to navigate and how we strategically placed call-to-action buttons to encourage visitors to request information about his services.
In conclusion, designing a website is not just about making it look good. It's about understanding the client's needs, preferences, and goals and translating those ideas into a visual representation. We were thrilled to work with We Apply Pressure Exterior Cleaning to create a website that reflected their brand and services.
If you're a small business owner and don't have a website or have a website that you don’t love, we encourage you to consider the benefits of having a new website. A well-designed website can be a powerful tool to attract new customers, showcase your services, and grow your business.